A few months ago, my inbox was filled with emails from a health specialist. I didn\’t remember signing up for random diet plans, so why was I getting constant emails? I was ready to fire off a complaint, but I checked my inbox first. There it was, an opt-in email I\’d actually subscribed to. The …

20 Email Opt-In Examples I Love (For Your Inspiration) Read More »

Given Google’s expansive reach, with somewhere with over 8.5 billion searches per day, chances are you’ve seen (and probably clicked on) a Google ad — and so have your potential customers. And if you‘ve landed on this blog post, you’re probably looking to get in on the Google Ads action for your own business. You\’re …

The Ultimate Guide to Google Ads [Examples] Read More »

Videos tell a story. According to 92% of marketers, video is essential to their approach. So, the storyline should be effective, whether creating video scripts from scratch or using a template. Although creating, organizing, and editing compelling videos can be lengthy and scary, a good script can make or break the success of your video. …

How to Write a Video Script [Template + Video] Read More »

[ad_1] There’s a lot to be learned from the Super Bowl. While athletes gather new motivation and coaches pick up a few more techniques, the Super Bowl is also an excellent place for marketers to gain tips. How? The ads, of course. Between 80 and 100 ads run annually during the Super Bowl. Companies pay …

The Worst Super Bowl Ads — Avoid These Blunders Read More »